So, in the surprise of the century (alright, dramatic, much, Mel?), Sonic The Hedgehog has actually not bombed in its opening weekend at the box office like we all expected.
Oh, don’t lie – you did not think it would be a stealth winner and look to beat DC’s Birds Of Prey.
You thought, following that first trailer, that it was destined to spend a couple weeks languishing at the box office like Cats (which is reported to be on track to lose $71million [£54m]) and become the next joke fodder for all the Hollywood rascals who like to poke fun at failures.
It’s just, well, judging by the reaction to the first trailer released of the gaming-inspired flick – which was hurriedly edited ahead of its second trailer, with the release date pushed back to take into account the barrage of critiques from fans – I wasn’t expecting it to land on its feet and speed run down the road quite like it has.
Heck, I even wrote about how I felt it was doomed despite the reported $5m (£3.8m) spent on edits to bring it up to speed with the fandom.
While many were up in arms over the first release trailer, which meant the film took a few more months to get out the gate while the crew re-worked the CGI, it seems the Jeff Fowler-directed film, starring Jim Carrey and James Marsden, hasn’t fared too bad by critics.
With the first wave of reviews landing last Thursday it was immediately clear the feature film wasn’t as ‘meh’ has people may have been expecting.
It’s a far cry from the reception Tom Hooper’s Cats got in the cinema, after it was slammed for its similar edits (which did still leave a little to the imagination… and Dame Judi Dench’s human hand).
If Cats (or, you know, history) is anything to go by, when people slam a couple trailers, hate the design, are not fans of the soundtrack… it usually doesn’t bode well for the box office takings, right?
Especially when the actual person who actually created the actual character still felt ‘weird’ about its movie design.
But the impressive-so-far opening of the flick (which pocketed $21m (£16m) domestically on Friday, and is charging towards a $64m (£49m) opening weekend at time of writing) has shown us that not all films need fear a downfall like Cats if they start off with some slightly shoddy CGI in the eyes of fans.
These figures were also following an estimation it might take home $40m (£30m). Which is nothing to sneeze at, sure. But another 20 on top of that?
The film has also landed a tasty 65 per cent rating on Rotten Tomatoes and trumped the expectations of so many that figured we’d simply got another film to poke fun at. And it might even surpass the record set last year by Detective Pikachu for a gaming film – which was the movie loudly compared to Sonic’s lacklustre trailer outing.
Just as Cats has become a meme and rather distasteful awards show fodder (oh, hi Rebel Wilson and James Corden), much to the rightful anger of visual effects artists around the world, Sonic was also under threat of being relegated to the realms of perpetual memedom for years to come.
But thanks to the fans, it has a chance of rising like that phoenix Conchita Wurst was always singing about.
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Its early successes may just come down to the notion gaming films will always have a dedicated audience (even though, as we’ve written here, Sonic isn’t sticking too closely to its gaming roots), but surely there is something to be said for the power of the fandom.
Maybe we were too quick to judge, but if anything, I’d like to think that it’s shown us the power of superfans is here to stay.
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